PROJECT SCOPE

Chantecaille approached us with the desire to improve their online purchasing experience. Our goal was to create a website that brought users closer than ever to their beauty regimen, emulating the highly personalized experience of a beauty counter on your phone. To change the way Chantecaille women shop for beauty online, we developed tailored recommendations, gamified beauty issue ideas, built in recurring order functionality, shoppable content, full-screen content magic, and a smart content strategy. Our work together resulted in a unique Shopify site that showcased the brand while also focusing on the consumer and their needs.