Figue
Gives You That Sunny-Day Joie de Vivre Every Time
Stephanie von Watzdorf Launches Figue
Tory Burch's former founding VP of Design created a new collection of bold, fizzy apparel that are often inspired by the iconic society playgrounds of the ’60s and ’70s: Positano, Acapulco, Marrakech, Sardinia.
PROJECT SCOPE
Stephanie approached us to create and launch a website that allows for the brand to highlight their unique story while simultaneously exhibiting their beautiful pieces and driving product sales. We worked with the team to transcribe their brand identity and attributes onto web and mobile. Additionally, and for the first time since the retailer’s inception, the website directly integrated with the Farfetch in order to reach a larger audience and increase sales.
